Capítulo 1: Los Procesos Comerciales
1.1: Vocabulario
| Verb | meaning |
|---|---|
| Aconsejar | to advise |
| Diseñar | design |
| Elaborar | to manufacture, produce |
| Ensamblar | to assemble |
| Establecer | to establish |
| Exigir | to demand, require |
| Fomentar | to promote |
| Invertir | to invest |
| Minar | to mine |
| Plantar | to plant |
| Promover | to promote |
| Proporcionar | to provide |
| Superar | to lead, to surpass |
| Vender | to sell |
| Adjective | meaning |
|---|---|
| Agrícola | agricultural |
| Consumista | consumerist |
| Emprendedor/a | enterprising |
| agropecuaria | agricultural (industry) |
| constructora | construction (industry) |
| transformadora | manufacturing (industry) |
| Promocional | promotional, advertising |
| Publicitario | advertising |
| Noun | meaning |
|---|---|
| Agricultor | farmer |
| Alimentación | food, feeding |
| Asesoramiento | advice |
| Balanza comercial | trade balance |
| Bodega | winery |
| Cata/degustación | tasting |
| Comarca | region (used in Spain and some parts of Central America) |
| Comerciante | dealer, businessperson |
| Compañía | company |
| Consumo | consumption, purchase, use |
| Cuota | share |
| Demanda | demand |
| Detallista | retailer |
| EE.UU. | United States |
| Embalaje | packaging |
| Empresa | company |
| Etiqueta | label |
| Fábrica | factory |
| Feria | trade show |
| Gama | range |
| Ganadero | rancher |
| Gandadería | ranching |
| Grandes superficies | malls, shopping centers, department stores |
| Industria extractiva | extractive industry |
| Intercambio | exchange |
| Mano de obra | workforce |
| Marca | brand |
| Masificaciones | crowds |
| Mayorista | wholesaler |
| Minería | mining |
| Minorista | retailer |
| Obrero | worker |
| Oferta | supply |
| Pastor | shepherd |
| Pastoreo | shepherding |
| Patrimonio | heritage, wealth |
| Patrón | boss |
| Plantilla | staff, personnel |
| Poder adquisitivo | purchasing power |
| Políticas | policies |
| Prescriptor de opinión | tastemaker, influencer |
| Propietario | owner |
| Sindicato | union |
| Sindicalista | unionizer |
| Sociedad anónima | corporation |
| Socio | partner |
| Suministrador | supplier |
| Valor | value |
| Vendimia | grape harvest |
| Ventas | sales |
| Vid | grapevine |
