Exam 2 Study Guide: Chapters 6-9

Ideology

Ideographs

Agency

Persona

Speech Acts

Defining Ideology: What is it?

Discourse and Representation

Ideographs

Agency

Myth

Argument

Structures of Logical Dependency

Warrants and the Toulmin Model

Logical Fallacies (i.e. Fallacies of Reason)

Warrants and the Toulmin Model

Structures of Logical Dependency

Defining Arguments: What are they?

Logical Fallacies (Fallacies of Reason)

Narrative

Narrative Fidelity and Coherence

Form and Genre

Framing (tragic/comic/episodic/thematic)

Johnson, “Walter White”

Narrative Fidelity and Coherence

Narrative Form and Genre

Framing (tragic/comic/episodic/thematic)

The Narrative Paradigm

Johnson, “Walter White”

Visual

Body Rhetoric

Iconic Photographs

Image Events

Monumental Rhetoric

Finnegan, “Visual Modes of Public Address”

Elements of visual culture

Reading Images

Iconic Images/Photographs

Image Events

Body Rhetoric

Finnegan, “Visual Modes …”