Chapter 17: Negative News and Crisis Communication

You don’t hear things that are bad about your company unless you ask. It is easy to hear good tidings, but you have to scratch to get the bad news.    –Thomas J. Watson Sr. One day, today, is worth two tomorrows.    –Anonymous Getting Started Introductory Exercises Write a brief description of an experience when someone shared negative … Continue reading Chapter 17: Negative News and Crisis Communication